Resources

Personal Trainer Business Quiz. Take 2 minutes and find out if you have what the business skills to grow your personal training business fast.

Build Your Dream Career in the Fitness Industry

By Jonathan Angelilli

Brand Your Clients-There is nothing more frustrating than trying to work with a client that is not the right fit. Now imagine your favorite client; they work hard and are fun, it doesn’t even feel like a job! Stop wasting your time and energy with bad or even average clients, and start focusing on finding your niche and carving it out with super clients! Price $10

A Leader’s Mood: The Dimmer Switch of Performance

By Bruna Martinuzzi

In response to a discussion on the effect of a leader’s mood on the performance of a team, a participant in a recent leadership workshop made this heartfelt and realistic remark: “I cannot see how I am expected to be in a good mood for four quarters in a row….” View article as PDF

Think about it

By Jaci McNary

“As a man thinketh, so he is ” “if you keep on thinking what you have been thinking, you’ll keep on getting what you have been getting.” Ever wonder just what kind of thinking the rich and successful actually do think? How does it differ from what you think? T. Harv Eker in his book, “Secrets of the Millionaire Mind – Think Rich to Get Rich” offers a list of seventeen ways rich people think and act differently from poor and middle class people. Check them out.. View article as PDF

Jack LaLanne — A Man WAY Ahead of His Time!

mercola.com

Jack LaLanne, also known as “the godfather of fitness,” was enormously popular from the 1950s to the 1980s, when his TV program “The Jack LaLanne Show” aired (the first-ever devoted to exercise). The two videos below are just snippets of his teachings, but they are incredible! Jack LaLanne was clearly 50 years ahead of his time.
View video

Create a Business Plan!

Having trouble getting your fitness business off the ground? Are you making money, but only with 1 revenue stream? Are you ready to start making passive revenue from multiple revenue streams? The first step is creating a business plan. Click the 2 links below and read on…

developing-a-business-plan.pdf

internet-business-plan.pdf

The Top 10 books to Build Your Fitness Business Fast!

I am a firm believer in betterment through education. Read these books, and you will be able to save time, build your business faster and stronger, and work smarter, not harder. These books have helped me tremendously, and I know they will help you if you read them and put their ideas into action. These books have helped me with marketing, branding, creating mutliple revenue streams, sales and negotiations, the works. Click the link below and read on…

Top 10 Business and Perspective Building Books for Fitness Pros.

The 4 Hour Work Week

What is the percentage of personal trainers who work hard compared to trainers who work smart? 1oo to 1? 5000 to 1? After reading this book, you will agree with me, the answer to that question is probably closer to 1 million to 1. If the only question you ask yourself is “how can I charge more money for a session?”, don’t bother reading any further. This book is for trainers who want to build small empires and design their own lifestyle. It’s for those of us who want to work smarter, develop multiple passive revenue streams, be free to travel 3 months a year or more, and live however we like. I have read close to 40 self help books in my life, it is actually my favorite genre, and this book is easily the best and most important “how to” book I have ever read. It is fun to read, smart and a practical handbook you can implement immediately. The idea is simple: money, mobility, and time are the 3 currencies of the new rich. Most people who have alot of money work like slaves for it, and so they have no time to enjoy it, and no freedom to move around and travel. By working smarter, you can have all 3 currencies. At the very least, click the link and read some of the chapters online for free. You will not be disappointed, it is a New York Times bestseller, and gets 4.5 out of 5 stars on Amazon, based on over 750 reviews. Seriously, check out this book now. Click on the link below, buy the book, read it, make notes in it, use it as a workbook and reference, and never look back.

Rich Dad Poor Dad

Chances are, you have been taught to be poor. Our schools program us to defer to authority, be complacent, to conform, to consume, and to let others think for us. It’s sad but true, and is clearly explained in Alexander Inglis’ 1918 book, “Principles of Secondary Education”. But if you believe me, and trust that feeling in your gut about school being highly ineffective, than you can skip that book and do something about it!. “Rich Dad, Poor Dad” is a great book to start reclaiming your though independence. I love this book, it teaches you how to get out of the rat race and automate your income. It is very helpful. If you feel like you are ready for a big change, are willing to take risks and think independently, get the 4-hour work week and use it as a handbook. If you are just starting to learn about being financially independent and haven’t given it much thought in the past, and are less confident about standing on your own and making big decision, start by reading “Rich Dad, Poor Dad”.

General Fitness

www.ptonthenet.com
Membership site with a multitude of resources, including articles, exercise library, programs and assessments, and continuing education opportunities.
www.crossfit.com
great website with exercise demo’s and video.
www.cbass.com
Definitely check out the articles, lots of great information for free.
www.ppssuccess.com
Lots of free articles, ranging from nutrition, to exercise, to spirituality.

Certifications

www.chekinstitute.com
Great articles on various training related topics.
www.muscleactivation.com
Hands on modality for assessing and addressing tightness and ROM in the body through palpation and isometrics.
www.resistancetrainingspecialist.com
By far the best certification for teaching exercise mechanics and how to understand the forces that enter the body. An absolutely essential building block for all trainers who want to be exceptional.
www.nsca-lift.org
Excellent certification for training athletes and better understanding the energy systems of the body.

Spirituality and Fitness

www.paulchek.com
www.edgarcayce.org
Great website, with solutions to health problems ranging from acne to alcoholism.
Who is Paul Check, and why is he so important to the future of the fitness industry? Click the link and learn here.

Exercise Science

www.getbodysmart.com
Great animation showing how various muscles move the joints of the body.
www.bartleby.com
Link to Grey’s Anatomy, an extensive resource for outlining the anatomy of the human body.
www.getbodysmart.com
Great overview of the nervous system
www.biomech.com
A biomechanical magazine with great information regarding cutting edge biomechanical research and it’s applications to health, fitness, joint function, and pain relief.
North American Association of physical activity and psychology
is an excellent website providing information and research regarding sports psychology, and how physical activity and behavior are related.

Races

www.flrrt.com
Dates for races in New York City and Long Island.
www.nyrr.org
Race events in New York City.

Other Health Professionals in NYC

www.med.nyu.edu
Allows you to search for Doctors in affiliated with NYU.
www.hss.edu
Search for Doctors affiliated with The Hospital For Special Surgery.
www.mychoicenotchance.com
How to pick the right doctor.

Success/Entrepreneurial Spirit

www.mercola.com
How to use language to get what you want and need out of life.
www.mercola.com
how to build confidence.
www.mercola.com
The single most important rule in time management.
www.mercola.com
Jack LaLanne, also known as “the godfather of fitness,” was enormously popular from the 1950s to the 1980s, when his TV program “The Jack LaLanne Show” aired (the first-ever devoted to exercise).The two videos below are just snippets of his teachings, but they are incredible! Jack LaLanne was clearly 50 years ahead of his time.

Business:

http://www.aweber.com/
Newsletter, opt ins, web services for your website. This site is amazing, because they teach you how to build and grow your list with practical information and lessons on blogging, creating opt-in forms, and creating more effective newsletters. They also give you unlimited free customer support! An essential site for any trainer looking to build their list, market products online, and grow their business.
www.godaddy.com
Reserve your domain name fast!
http://www.google.com/alerts
Track news, stories, and blogs without lifting a finger.
Be sure to use their Free KEYWORD Tool before picking a domain name, name for your product, or marketing campaign. It is very powerful!
www.alexa.com
Check out website rankings
www.audioacrobat.com
Create audio, video, and podcasts for website
www.waterfrontmedia.com
Write a book online.
www.duplium.com
Duplicate media if you are selling products you created and need to make lots of copies (dvds, cd roms etc.)
www.articlewriter.com
Find writers to write your articles.
www.vistaprint.com
Make brochures, business cards, and other materials for your training business.
www.surveymonkey.com
Create extensive surveys to get feedback from your client base, for free!
www.mindtools.com
Excellent resource for developing leadership and interpersonal business skills. Newsletter articles range from reading body language to how to motivate and lead a team. I like this Article : How to read body language and use non verbal communication to excel at your job.
www.nolo.com
Hundreds of top quality, plain English legal products, priced to fit small business budgets. Nolo is one of the most extensive self-help law resources in the Internet, and for those who need more than online advice, it offers a huge directory of attorneys searchable by name or location.
www.StartUpNation.com
Hopefully you’ll find the resources at StartUpNation before you launch your start-up because it will help you get some important basics in place from the get-go. If not, there are still dozens of good reasons to explore the site. It’s jammed with great articles for anyone with a start-up business.
www.ResourceNation.com
Imagine if Entrepreneur.com and Elance had a baby. This is it. Resource Nation has business articles and a huge database of freelancers/vendors. Outsource work from bookkeeping to web design. Resource Nation provides up to 5 competitive quotes from Better Business Bureau approved vendors.
www.entrepreneur.com
If you haven’t seen this site yet you’re in for a treat. Entrepreneur is jammed with business ideas and advice. Great business writers offer pearls of wisdom by the hundreds. Read Five Fatal Mistakes for Small Retailing; the excellent How To Guides ; and Guides for Home Based Businesses; Create the Perfect Business Name and File Your Business Inexpensively.
www.imnewswatch.com – free internet marketing resources.

PTBizCoach.com Build the perfect personal training business